Who is putting together the questions for your survey? One or two people or a group of people? Who needs to see the data when it comes back to you? Just your team or other teams too? Some platforms allow you to collaborate when building the survey or share the data with different people. Integrationĭo you want to send out your survey using a mailing system? Integrate your results into an existing database or CRM? Create sound bites or visuals for social media? Some platforms do this better than others. Looksĭoes it matter to you how your survey looks? Does it need to be branded with your organisation’s logo and colours? Do you want instant data visualisations such as charts and infographics or is it more important to get your data back in an open format so you can organise and analyse the data to create your own visuals? 6. Download formatĬan you download your raw data? At a minimum we would recommend being able to download your data in CSV or Excel format but if you know you don’t need that, some cheaper options may be available to you. Complexityĭo you need very specific question types such as a matrix of choices or a slider scale? Will you need to direct people to different parts of your survey based on their answers? We call this survey logic and most platforms make it pretty easy to follow but all tend to charge for it. This doesn’t often play a big factor in decision-making but if it is something you need, it’s worth comparing plans. Maybe there’s a photo that they want to share with you or documents that you need to collect. Some platforms allow people who are filling in your survey to upload files. So what you need to think about when designing your survey and which platform might suit you best? In this blog we'll consider the following:Īre you going to ask thousands of people lots of questions? Or will it just be a few questions to a few people? Different price-plans on different platforms tend to have limits on the number of questions you can ask or responses you can store. One is more of a noun, and the other is more of a verb. A survey is the way in which you ask those questions, how you get the data back, and what you do with it once you’ve got it. Think of it like this – a questionnaire is the set of questions you give people to answer. There is a difference and here, we’ll try and help you understand why it matters. The easy answer is that it doesn’t really matter – people tend to use the word interchangeably.īut.

I’ve never really understood the difference. Ok, you want to ask some people some questions.

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